Gaming firm Mozzart Bet has renewed their partnership with the Football Kenya Federation (FKF) in sponsoring their Cup competition to a tune of sh 90 Million for three years.
The new deal will see FKF receive sh 30 Million a year, an increase of Ksh 10 million per year from the previous deal, for the 70-year-old competition.
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In the increase, the competition’s winner will now walk home with Ksh 3 million, up from Ksh 2 million, while the runners-up will pocket Ksh 2 million, a Ksh 1 million increase. Third-placed teams will receive Ksh 1.5 million, up from Ksh 750,000, while fourth-placed teams will now earn Ksh 1 million, up from Ksh 500,000.
In another move by Mozzart, there will be cash awards for individual performances with the gaming firm setting a side Ksh 8.4 million for standout players. The best goalkeeper, top scorer, best midfielder, and best defender in each match will each receive Ksh 150,000, while the Most Promising Young Talent will walk away with Ksh 100,000. The tournament’s Most Valuable Player (MVP) will earn Ksh 200,000.
Mozzart Bet has also allocated Ksh 5 million for broadcasting to enhance live coverage, and bringing the action closer to supporters nationwide.
Gor Mahia remains the most successful club in the tournament’s history, with eight titles, followed closely by AFC Leopards with seven.
Nairobi United, who are currently in the group stage of the CAF Confederations Cup, are the defending Champions.
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