Broadcasters Startimes has been unveiled as the officials broadcast partners for Football Kenya Federation.
The deal, according to Federation President Nick Mwendwa is worth KES. 1 million dollars per year and will run for seven years.
Speaking at the event, Mwednwa said:” We have yet marked another important milestone today in Kenyan football by launching a broadcast sponsorship for the Betking Premier League which will go a long way in encouraging competition in our top leagues particularly the BetKing Premier League which will go a long way in improving the standard of football and even help improve the economic incentive of the game.”
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On his part, Startimes CEO Hanson Wang added: ”We have progressively kept our vision as StarTimes as the most affordable pay television platform that will be broadcasting the Football Kenya Federation Premier League on our BTV channel 172 on Terrestrial platform and 463 on the satellite platform.”
The sponsorship will involve the transmission of Kenyan Premier League matches, 30 Betika Super League matches, and friendly matches for Harambee Stars.
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